What’s a VIP Day, and Why Your Business Needs One 

Alright, let’s talk about something that could seriously change the game for your business: VIP Days.

I know, I know—you're probably thinking, "What the heck is a VIP Day?" It sounds like something you’d get at a fancy spa. But stick with me, because a VIP Day is basically a spa day for your brand.

Yes, you read that right. It's a one-day, all-in, laser-focused experience where we knock out a mini branding kit or a page for your website like a home page or landing page, designed to make your business stand out like Beyoncé at a karaoke bar.

Let’s dive into the details.

What Exactly Is a VIP Day?

In the simplest terms, a VIP Day is like your business glow-up day.

It’s a dedicated, hyper-focused, productivity-packed day, that is 100% on your brand. We’re not talking about weeks or months of back-and-forth emails, or endless revisions that make you question your life choices. Nope! It’s fast, it’s focused, and by the end of the day, you’ve got yourself a freshly designed web page to work from or a mini branding kit to match.

Perfect if you are just starting out in your business or a repeat client needing an additional web page for a new launch.

The VIP Day Breakdown:

Here’s what you can get on this magical day of productivity:

  1. A Mini Branding Kit:
    We’re talking about all the essentials to make your business pop.

    You’ll get a wordmark logo, color palette, and typography that perfectly aligns with your vibe.

    Whether you want bold and edgy or clean and minimal, we’ll nail down the visuals that *scream* your brand.  

    It’s like a mini makeover for your brand’s wardrobe—sharp, cohesive, and totally you.

  2. A Singular Web Page Design:
    Whether you need a killer landing page, a home page that screams, "I’ve arrived," or something else entirely, we’ll create one web page that’s clean, user-friendly, and packed with your brand’s unique vibe.

    With a VIP day, we can only fit in the design of one page. (If you are looking for a full multi-page website, you’ll want to book my Website in a Week package).

Why Should You Book a VIP Day?

Still on the fence? Let me hit you with some real talk.

1. Speed:

Time is money and you don’t have time to waste. A VIP Day condenses what usually takes weeks into just one day. That’s like binge-watching an entire season of your favorite show in one sitting—except at the end, you’ve got an amazing landing page or branding kit. Efficient and fabulous.

2. Focused Attention:

Unlike traditional projects, where I might be juggling multiple clients, you get me, all day, uninterrupted. This is a full-on creative power hour (okay, more like 7 hours), where I tackle your brand’s biggest needs. It’s like having a designer and strategist in your back pocket for a day. 

3. Customization:

I build your brand and web page from scratch, with your unique vision in mind. Want bold colors? Done. Need a sleek, minimalist layout? You got it. Whatever your brand’s vibe is, we’re going to make sure it shines through.

4. Less Stress, More Results:

Building a brand and website doesn’t have to feel like pulling teeth. I take the stress out of the process by making sure we communicate clearly, set expectations, and—here’s the key part—have fun. You’ll be shocked at how easy this can be when you’ve got the right person in your corner (hint: that’s me).

Who Is a VIP Day Perfect For?

A VIP Day is ideal for:

  • A solopreneur or small business owner who needs to elevate their branding and website, like yesterday.

  • Someone who knows what they want but doesn’t have the time (or patience) for a drawn-out design process.

  • Photographers, Realtors, and Coaches who need their brand and website to scream professionalism—without losing their personality.

Basically, if you want something that’s custom, polished, and 100% you (and you don’t have the time or patience for the usual lengthy process), then a VIP Day is your new BFF.

How Does It Work?

Good question! Here’s the breakdown of how your VIP Day goes down:

  • Pre-Day Prep:
    Before your VIP Day (no less than 3 weeks before the scheduled day), you’ll have a little homework to make sure we’re ready to dive in.

    This includes:

    • a questionnaire to get all the details about your brand’s vibe, goals, and anything else you’ve got in mind.

    • A Pinterest Board so you can visually show me the style and direction you dream of.

    • Web Copy (the words) for your web page, if needed (if you prefer to plug in your words after the design template is completed, on your own time, that’s cool too–I can use filler text).

    • We’ll also have a quick call to align expectations and make sure we’re on the same page. This way, when the day comes, we’re ready to roll.

  • The Big Day:
    The day kicks off with a check-in to make sure we’re all set to create some magic.

    You can go about your day, and I’ll get to working on the agreed upon “to-do’s”, but make sure you’re available for feedback checkpoints throughout the day via email/text.

    By the end of the day, I will get your final approval and get all of your brand assets ready to deliver to you first thing the next morning, ready to rock the world.

  • Post-Day Wrap-Up:
    Once the VIP Day is done, you’ll receive all the files and assets you need to take your brand live. And just in case you need it, I offer a little bit of follow-up support to make sure everything runs smoothly. Because I’m cool like that.

Why I’m Obsessed with VIP Days

Look, I’m not just pushing VIP Days because they’re trendy. They’re efficient, results-driven, and most importantly, I get to work one-on-one with amazing clients like you! Together, we create something awesome in a single day. It’s a total win-win.

Plus, there’s something seriously satisfying about skipping the back-and-forth emails, the never-ending revisions, and the drawn-out timelines.

We get to cut through all that noise and get straight to the good stuff: building a brand that will make your business shine.

Let’s Make It Happen

If you’re tired of putting off your website and branding and want to get it done *now*, a VIP Day is the way to go.

I’m here to help you elevate your business, look legit, and get you those “wow” moments from your clients.

You deserve a brand and a website that reflects how awesome you are—and I’m here to make that happen.

Tracy Nichole

Tracy is a web designer and photographer based in Michigan. She has run her own business for 8+ years and loves helping other business owners and brands from all over, sell their products and services through impactful designs.

When she’s not working, she loves being with her family, reading novels, and baking desserts (primarily cookies).

https://www.tracynichole.com
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